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Joined BBJ

2005

Education

Rutgers Executive School of Education (Mini-MBA, Digital Marketing)

Cornell (Certificate, Marketing Strategy) 

DeVry University (AS, Accounting)

 

Industry Focus

Digital Marketing

Social Media

HubSpot Certified

EXPERIENCE

Artesia is the digital marketing manager at BBJ Group. In this role, she manages the firm's website, social media platforms, inbound marketing, and content strategy. She's also responsible for developing and overseeing online marketing strategies and ensuring that digital marketing campaigns run smoothly from start to finish.

She plays a major role in enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers. Additionally, she identifies and evaluates new digital technologies and uses web analytics tools to measure site traffic to better optimize marketing campaigns, email marketing, social media audience growth.